News + Media

The motivations behind donations

July 31st, 2015

Giving to charity is hardly unusual. In fact around 4.5 million Australians dig deep, annually donating $2.4 billion. But few people give as consistently as Neil Galletly who, for the last 15 years, has donated monthly to the Bobby Goldsmith Foundation (BGF), a Sydney-based charity that provides support for people living with HIV.

Galletly’s motivation is one that Chris Wootton, acting chief executive at Philanthropy Australia (PA) — the sector’s peak body — is familiar with.

“Often giving is the result of an emotional decision… based on some experience they’ve had, for example if a loved one died of a particular disease, they may be inclined to give towards an organisation researching to find a cure for it” Wootton says.

According to his organisation, most giving comes from everyday Australians who donate relatively small amounts to well-known charities but there is also strong growth in giving from wealthy individuals often through their own private foundations.

Read the full article - Star Observer

Get a taste of membership

Sign up for a free edition of our weekly newsletter to have sector news, views and resources delivered straight to your inbox.

Sign up now